What is Bot Traffic ? Detection and Block Their Attacks
According to the 2024 Imperva Bad Bot Report by Thales, a cybersecurity leader, nearly half (49.6%) of all global internet traffic was generated by bots, marking a 2% increase compared to 2022. Therefore, I am gonna discuss further to this bot traffic usage and their affects on website performance. What is Bot Traffic ? Bot Traffic is a software/ website or an app designed to do a wide range of activities : collect analytics data, increase internet traffic, click fraud or illegal activities. This bot can mimics behavior of human users, executing repetitive tasked. However, the old SEO tactics previously used by webmasters to manipulate search engines are now almost dead. Mostly, company use this bot to drive up the number of page views, potentially increasing the site’s ranking on search engines. The worst usage of bot traffic could be clicking repeatedly on competitors ads to drain their advertising budget. They can launch large-scale attacks like brute-force attacks, DDoS camp...